This new Italian ad campaign has me a little confused. I’ve heard it’s a cold, cold world out there but never a cold cut world.
I have to give a few nods for creativity – prosciutto cypresses, mortadella snow drifts and pine trees of pancetta – but honestly just imaging the smell of a place like this, especially after a few 90 degree days, has me feeling a little queasy. My stomach’s tumbling like it did after two cans of Vienna sausages. Excuse me.
